Nov 25 2008
Call Me Ozzy
- Samsung mobile phones have got together with underwhelming messaging phones to launch an advertising campaign that will market their QWERTY slider phone. Their selling tool is Ozzy Osbourne which annoyed me slightly not because I’m not happy for any of the Osbourne’s to do well, but because I think it is the wrong thing for Ozzy to do. From all the reports about this ad I have read up till now it speaks about how people can learn of Ozzy Osbourne’s most marketable asset of senility. As far as I was concerned Ozzy Osbourne wanted to get away from that stereotype. Ozzy Osbourne is not all about senility. To say that the most marketable selling point is Ozzy’s senility is a lie because Ozzy has much more to give than this. Everyone who knows something about Ozzy knows that he has an amazing voice and is a very intelligent guy. He is creative and inspiring not just the senile character that most people associate him to be. That is part of him, but not the whole Ozzy. Why can people not look deeper? I think Ozzy is a great guy, I’ve even stood next to him before. Yes, it was a wax work, but I still stood next to him and if that wax work is anything to go off he is one hell of a tall man. Mind I am only 5 foot 2 and ½ inches. I think it’s bad how people judge others on what they might have been like in the past. The television can so easily lie about a person. It depends on the editing and how the programmers want you to come across.
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